Instagram testing new Reels that unlock with a secret code: Here’s how to try it

RZ Nitin Ranger

2025-04-11 0:38

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Instagram is testing a new feature that lets users lock a Reel with a secret code and add a hint to help users guess it.

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Instagram has been testing a new feature that lets users lock a Reel behind a secret unlock code, giving users and creators an option to share a hint to the code with their followers.


To find the Reel, simply serach for head over to the @design account and tap on the Reel with a key icon. The code for this Reel is “threads”. To unlock the reel, tap on the ‘Enter secret code’ option, and now enter the secret code. After unlocking the Reel using the code, they will be greeted with a banner that says “Coming soon”, hinting that the feature will soon be available on Instagram.

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It looks like the upcoming feature will allow creators to increase engagement with their audience and give their followers a sneak peek into their exclusive content. It can also be used to launch promotions or campaigns by brand and allow individuals to share content with their close friends.


The new locked Reels may sound similar to Instagram’s Reveal feature, which lets people uncover the story by sending the other person or page a DM. Instagram hasn’t officially said anything about the upcoming feature release, means you may have to wait some days to a few months before locked Reels make their way on the platform.






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